Premium denim and streetwear crafted in Bangladesh for daily wear
We believe great denim should be accessible without compromise. From fabric sourcing to final stitch, every piece is built to be worn hard, feel good, and keep its shape. Our approach blends luxury finishing with street fit so you get comfort, structure, and confidence every day.
What we value
Fit that works
Relaxed through the thigh with an easy stack. Clean lines that keep shape from morning to night.
Real durability
Stress points are reinforced, hardware is weighty, and stitching is checked by hand before it ships.
Honest pricing
We design direct and keep margins sane so premium construction does not need a premium paycheck.
Made in Bangladesh
Proudly produced close to the mills. Shorter supply chains, better oversight, stronger communities.
Numbers that keep us accountable
How we got here
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2023
First batch of baggy jeans tested with friends and local skaters. Fit and color lock were tuned for six months.
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2024
Expanded trims to 316L grade hardware and upgraded thread to outlast daily wear cycles.
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2025
Launched campus to city daily wear program. Faster replenishment, tighter QC, same relaxed cut.
If it is not an everyday favorite, we will make it right. Exchanges and support are handled by humans in Bangladesh.